What is the first thing that everyone should glue their mind to when growing your eCommerce business? To increase profits, the initial step you must follow is to attract a lot of customers or visitors to your website. Because, organically, new visitors mean new opportunities for you to convert your visitors into sales or customers. Therefore, what are the right approaches for doing so?
To keep your mind away from these hassling questions, decide to hire an eCommerce web development company that helps in driving more traffic to your site.
So, now let us dip into the best of the best techniques in this guide that help you in growing website traffic by hiring a professional eCommerce web development company in London.
1. Start Instagram Shopping
Talking about Instagram, it is the most advantageous and excellent channel for promoting your products as it has a much wider reach and popularity among the users and brands.
Moreover, every month, 130 million users of Insta tap or click on shopping posts. And it means that there is a genuine opportunity for you to get a cascade of new and qualified visitors who loves exploring new products.
And Apps Shoppy is an experienced digital marketing agency in London that helps your audience to do more shopping on Instagram.
2. Do Guest Posting on Authority Websites
Some people think there is no significance left of guest posting. For some, it is a dead concept. However, despite what people say, it’s one of the best ways to boost your website traffic when you do it properly.
Moreover, guest posts create trust along with brand awareness among your audiences, and they also increase a bundle of referral traffic driving to your eCommerce store.
An eCommerce store witnessed an increase of 1,340 percent in website traffic by using a marketing campaign that specifically focused on blogger outreach, guest posting, and authority content.
And our e-commerce web professionals in London will help you with the guest posting thing. Also, you can find more guest posting opportunities with us that will help you in making more genuine connections over time.
3. Sum Up Structured Data For Quality Results
For doing SEO nowadays, one has to put more spotlight on the user experience. Hence, structured data helps in adding extra useful snippets of information to your important search results.
Such info example star rating, price, stock levels, and more are useful to users that help in making your results getting more viewed and clickable. Hence, it will lead to improving your organic traffic.
Furthermore, Google even comprises a Structured Data Testing Tool for checking out that whether your structured data is working properly or not.
You can add significant info as there are various beneficial snippets one can include the below-mentioned points.
- Availability
- Price
- Star rating
- Breadcrumbs
- Specifications
- Links to relevant category pages
Hence, with the help of this info, more audiences will click on your website.
4. Share Your Content Via Email
Maybe you are feeling that an old marketing method email can help increase website traffic. But, you will be surprised as 82 percent of proficient marketers consider email as their most efficient marketing strategy and medium for sharing the content with your prospective customers.
Moreover, the fact is that there are 3 times more accounts of email than Twitter and Facebook combined, surprised?
Also, there are more chances of people seeing your content via email instead of going through it via social media.
Thus, email is undoubtedly the best and one of the most powerful tools to drive great traffic to your website and we are the best eCommerce web development company in London to help you out with this tool.
Tip: Remember to share your best content with a good subject line.
Conclusion
In a nutshell, our eCommerce web development company in London offers you the best techniques that help your site in boosting website traffic.
