The success of an eCommerce web development encircles several aspects right from usability to design, and performance. Have you ever thought about what can remodel your business? The answer is the right fusion of technical excellence and creativity has the potential to take your business to heights beyond your vision.
So, Apps Shoppy is the top-class eCommerce web development company in Ashford, Kent that worked on countless projects including eCommerce web development. Thus, here are the 5 things that one must know before looking for an eCommerce web development company in Kent.
1. Product Catalogs
You can start product catalogs in a spreadsheet. The categorization of products depends on how much info one will require compiling and how complex and large your product range is, a sincere and dedicated resource is always the best option to assure more detail that is documented for every product.
One must consider the following aspects too in the product catalog
1. Product Name – The name of the product must be meaningful and unique.
2. Product Description – A thorough description will benefit SEO and will help customers to easily engage on your site.
Dimensions and weight
Material
Special characteristics
Colors
These factors must also be provided to know how the categories of a product will be structured.
Together, group general products and if necessary, further group these products into sub-categories.
The main aim is to make it as convenient as possible for a customer to determine what customers are browsing, otherwise without wasting any time, they will easily leave your site and will switch to your competitor’s website.
Cross-referencing is another important accessory of a product catalog. Other important techniques of this factor are up-selling and cross-selling. Moreover, a common strategy to apply this technique is to create a section of “customers also bought” that helps in encouraging orders of higher value.
And Apps is the best eCommerce web development platform that easily manages this section.
2. Ace Product Photography
The next important thing to consider in eCommerce web development in Kent is to go for high-quality images.
Now, what is the unique approach of selling your product or services to someone? You can make customers love that particular thing by convincing them, right? But do you know how? You can’t do it online and thus, the best technique is to make that product visualize beautifully with the help of high-quality product pictures.
Moreover, it is beneficial to invest in professional graphic designing and photography for revamping your photos.
Furthermore, both application and product images of your site should appear perfect. For instance, you have an online clothing store and you want to show the t-shirt to your customers so that they can convert it into sales. And what is the best possible way to do it? Well, a model wearing that t-shirt will help your customers in visualizing how the shirt will look as they wear it, instead of just showing that t-shirt on your site.
Further, website performance is the next big aspect of eCommerce web development. Thus, it becomes important to hire an ace eCommerce web development in Ashford, Kent that offers you crucial website performance.
Moreover, if you do not know, then understand that large size images or precisely more than 100kb size images slower down the website’s load time.
And if customers have to see long-time loading of your site or they have to wait so long for your page to load, then they may leave your site frustratingly and impatiently.
An adept eCommerce web developer guarantees that video and images will be ideally optimized for your site for faster page loading while simultaneously maintaining the image quality.
3. Our Shipping + Delivery Strategy
To calculate the cost of shipping plus delivery is considered a little intricate concerning location, different weights, and dimensions as their cost can substantially vary.
Moreover, among different shipping methods, flat rate delivery ranks high for its acknowledgment nature and simplicity. And flat rate delivery is a well-known option for acknowledging that some of the orders will go in loss.
You can also give disclaimers that for remote regions, shipping plus delivery charge will be more.
Nowadays, free shipping has become so common. And you have to remember that your business is not just clashing with local rivals but with international and national competitors.
It is quite easy for a customer to have a comparison on prices online. Thus, we recommend you conduct a shipping and price analysis as an integral part of your decision process for understanding and learning what the market criteria or norms are.
4. Payment Processing
Another important option in eCommerce web development is the payment process. There are different payment methods like PayPal that help in the smooth functioning of your site. Also, remember, every business should make sure to have a merchant account for accepting all debit and credit card payments.
5. Marketing
With the help of different marketing techniques such as SEM, SMM, SEO, Content Marketing, Email Marketing, and Social Media platforms, you can attract new customers to your site and can close a deal.
Conclusion
There are so many options as our developers will guide you through them. Thus, if you are planning to begin a project that involves eCommerce web development in Ashford, Kent, the UK, then Apps Shoppy is that company that has built many award-winning sites for your ambitious business. So contact us today to know how we smartly craft your business.
